Vertical Fotmat Content
The Mobile-First Revolution
In today's fast-paced digital landscape, vertical format content—videos in portrait 9:16—has exploded for mobile viewers, where over 75% of video is consumed. This flips traditional cinema, delivering immersive, scroll-friendly stories in seconds. Enter vertical drama: bite-sized episodic series (<1 min/episode) blending thrillers, romances, and epics into addictive narratives. At DeNoise, we elevate these to feature-film quality for Reelshort and DramaBox, amassing millions of views by fueling Gen Z's on-the-go escapism—vertical drama is the future of global storytelling.
Market Buzz: In 2025, vertical dramas drove $250M+ Q1 revenue for apps like Reelshort (up 30% YoY), with 44M MAUs outpacing Hulu. Globally, $700M spent early-year, billions of views, and Gen Z (60% under 34) raving about emotional hooks. In the UK, it's a 'new playground' amid TV slumps, but audiences crave premium production to ditch 'low-cost' vibes—our Pro SFX specialty.
From thrillers to romances, our London-based multilingual team empowers global creators to craft viral, emotional hits that resonate across borders.
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DeNoise offers end-to-end vertical production tailored for Europe's booming market. Our services span high-standard content creation, ensuring cinematic quality from concept to capture.
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Discover how DeNoise turns this revolution into reality — leveraging our London expertise for premium vertical productions.
DeNoise Production Edge
Seamless from script to screen: Directing, cinematography, and SFX under one roof via IN-HOUSE and CONNECT+. Our 100% top UK film school-trained team shoots 100 pages in 7 days—optimized for vertical's bite-sized pace.
Our multilingual team empowers international clients with shoots across UK, EU, West Asia, Eastern Europe, Japan, China, HK/Macau—leveraging the UK as a top vertical drama hub for seamless, cost-effective delivery.
Cinematic tools for mobile magic: Latest technology rigs and Pro SFX for live-fire crashes and storms—elevating verticals beyond low-budget tropes with thriller/romance hooks like 'enemies to lovers'.
Industry Leadership
Peishen, our core producer, became the first UK short-drama producer exclusively interviewed by The Guardian for a feature on vertical drama. Representing DeNoise with vision and expertise, Peishen drives our series forward with sharp organizational skills and a deep understanding of digital trends.
With experience spanning over 14 short dramas, Peishen ensures a professional end-to-end workflow—from concept to delivery—guaranteeing high-quality content that resonates with audiences and performs in the market.
Our vertical dramas span genres like gangster thrillers, urban romance, and female-led stories, all designed with striking visuals and fast-paced narratives that captivate Gen Z viewers. Under this leadership, we’ve created multiple viral hits with millions of views and built a strong network of partners across platforms, brands, and distributors.
Moving forward, DeNoise will continue to innovate in vertical storytelling—embracing international markets and virtual production—while balancing creativity and efficiency to further elevate our content and impact.
Pro SFX
DeNoise is bringing cinematic practical effects to vertical drama production, elevating vertical content with feature film-level quality. By leveraging our feature-film resources and UK-based effects partnerships, we efficiently produce complex scenes—such as car crashes, storms, and gunfights—enhancing both visual impact and narrative depth.
We are now implementing live fire effects in new projects, further expanding creative expression and demonstrating our advanced technical capabilities.
Committed to moving beyond the “low-cost” stereotype of vertical dramas, DeNoise delivers refined and immersive mobile storytelling experiences.
Production in Action
Step 1
Vision Alignment
We discuss your vision with you to determine project requirements and content.
Step 2
Storyboarding
At this stage, we identify the key messages you want to convey through the video and create a preliminary storyboard.
Step 3
Pre-Production Prep
We handle all preparations, from venues to actors, makeup, and all administrative procedures—everything is managed efficiently.
Step 4
Action!
Lights, camera, action! We capture the required footage using industry-leading equipment and techniques.
Step 5
Wrap & Handoff
After filming, all footage is transferred to our post-production team, where editing, color grading, visual effects, sound design, mixing, and scoring are completed. The final product is delivered within the agreed timeframe.
Step 5
Delivery
Once you are satisfied with the final outcome, we will send you a high-quality master version ready for immediate use.
DeNoise is always Working with the Top Clients in the Vertical Industry
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